Most of the research IntelliSurvey undertakes is performed discreetly and privately without expectation of any recognition. Our commitment to confidentiality is a given, which makes being acknowledged for our work on the recently published Women in the Workplace report such an appreciated gesture. The initiative was launched in 2015, by LeanIn.Org and McKinsey & Company … Continue reading “Women in the Workplace 2022”
Should we try to sell in China? That is the question IntelliSurvey’s client, an American non-dairy dessert manufacturer, was trying to answer. They wanted to understand Chinese consumers’ views on the category, their consumption behaviors, and how to target the most promising segments. They already had some insights about Asian markets with a few years … Continue reading “Research Services: Expertise – A Quick Client Case Study”
Over the years, many clients asked IntelliSurvey for research support. Some are looking for expert advice. Others need to reduce the workload for their team. That is how our Research team was born. Over the past year, it has grown to 6 experienced researchers, ready to consult and/or cover workstreams for you. Here are a … Continue reading “Research Services Built on Partnership”
The summer season is an exciting time as many of us go on vacation, spend time outdoors, and cool down with ice cold treats. At times, the heat and humidity can go so high that we seek refuge indoors in places like shopping malls and movie theaters. To learn more about our habits during the … Continue reading “How we’re Keeping Cool this Season: Summer Habits and a New IntelliSurvey Platform”
Which brands matter most in consumers’ lives today? Prophet commissioned IntelliSurvey to survey 13,500 US respondents consumers in the U.S. about their relationship to 293 brands and built their annual Brand Relevance Index®. It shows how brands find their way into people’s hearts. We were delighted to be Prophet’s partner on this insightful research. Most … Continue reading “Prophet Brand Relevance Index 2022”
Released now on our survey platform, version 7.5.4 of our software features quality-of-life improvements that make accessing data quicker and more efficient. Navi Favorites – Click the star for quick access Quota Filter Buttons Surveys often have numerous quotas in a variety of chapters, making it challenging to quickly locate the information you need. This … Continue reading “Welcome 2022 with IntelliSurvey’s Version 7.5.4!”
