Research Services: Expertise – A Quick Client Case Study
Should we try to sell in China? That is the question IntelliSurvey’s client, an American non-dairy dessert manufacturer, was trying to answer. They wanted to understand Chinese consumers’ views on the category, their consumption behaviors, and how to target the most promising segments. They already had some insights about Asian markets with a few years … Continue reading “Research Services: Expertise – A Quick Client Case Study”